The sales numbers for August are here, and while the overall industry decline continues—sales are down 14 percent year to date—hardware sales are seeing a slight uptick after both Microsoft and Sony dropped the price on their respective systems. “The price cuts implemented on the PS3 and 360 hardware already made an impact on unit sales, despite having been executed fairly late in the month. It will be interesting to see the full impact of the new price points on September sales,” NPD analyst Anita Frazier wrote in the report. Every system saw a jump over July sales. Who did the best? “The PS3 captured the greatest increase month-over-month with unit sales boosted by 72 percent over July levels.”
Let’s take a look at how the month shook out.
Originally Syndicated via RSS from Ars Technica – News
