Less than six months after Netflix imposed a $1 surcharge for Blu-ray lovers, the company has decided to jack up its rates once again. In an e-mail sent to subscribers today, Netflix said that it would be raising its Blu-ray access charge to as much as $9 per month on top of a normal subscription rate. The changes will go into effect on customers’ billing statements on or after April 27, 2009 unless they remove the option from their accounts.
“The number of Blu-ray titles has increased significantly and will continue to do so. As we buy more, you are able to choose from a rapidly expanding selection of Blu-ray titles,” reads the e-mail from Netflix. “And as you’ve probably heard, Blu-ray discs are substantially more expensive than standard definition DVDs.”
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